CFM helped a nonprofit dedicated to helping underserved older adults to rebrand and assisted an institute on aging to sharpen its data presentation and messaging. Both projects built on CFM’s history and experience working with issues affecting older adult and disabled persons. The rebranding effort involved converting an existing nonprofit into an outward-facing nonprofit that would pursue statewide projects to improve services for rural, isolated older adults. For the institute, CFM made data and messaging more visually compelling for advocates and state officials who work on older adult issues. CFM also tailored the institute’s outreach to legislators to highlight problem areas that need solutions.

RELATED CASE STUDIES