Writing with purpose requires appreciating the power of words and understanding when not to use them. Writing with purpose is about making every word count.
Self-discipline is required to write with purpose – to master a subject, to identify the key fact or message, to know an audience, to imagine how to tell your story with words complemented by numbers and images.
Putting words to paper demands discipline to start strong, marshal facts logically and provide a convincing, if not compelling case. Discipline breeds confidence as a writer.
Writing is not always a solo activity. Some topics lend themselves to collaboration. Almost all writing is improved by gentle readers, copy editors and your own discerning hand. Welcome the red pen.
There is no magic or mystery to writing. Good writing comes from writing a lot and a personal commitment to improve.
WORK SAMPLES
Read more about writing with purpose in our blogs.
Great First Lines Inspire Readers to Read the Rest of the Story
Tell Your Story With the Verve of A Lively Obituary
Words Matter and Speakers Are Accountable for Their Consequences
The Art of Writing Like A Painter
Learning the Skill of What Not To Say and Not Saying It Well
Think Like A Lawyer, Write Like A Journalist
The TED Talks Formula for Effective Speaking
Storytelling Success Relies on Blending Familiarity and Freshness
